Universal Blu-ray / HD-DVD players don’t hold your breath

June 23, 2005

hd-dvdThe format war is coming. It’s inevitable and there won’t be a knight in shining armor scenario that plays out, rescuing us from the total confusion that two opposing formats will bring on. Hey I’d love to be wrong. I’d love nothing more than to see a light at the end of this tunnel that would indicate either Sony or Toshiba giving in at the last minute, but common sense just doesn’t allow for such a fantasy.

These companies haven’t spent the millions upon millions of dollars they have to just give in at the last minute, which brings me to my next point. Don’t hold your breath on any universal Blu-ray/HD-DVD players. If either company was willing to license their respective technologies on hardware that supported the other side’s format, we wouldn’t be in this situation to begin with.

Now that’s not to say we won’t ever see a true universal high definition DVD player, we will. Unfortunately such players will most likely make their first appearance sometime after one of the two sides throws in the towel. I’ve already had several clients ask me which format I was supporting and I’ve told them, but in the same breath I was quick to say that given the current situation, supporting one format over another is almost pointless.

The very existence of a rival technology will almost ensure that we’ll have to wait a long time to be sure that those shiny new high definition DVD’s will be of much use after the losing side’s players have vanished from the marketplace.



Posted by Bryan Greenway | | Filed Under Blu-ray, HD-DVD


Comments

  • CASATO

    Sony would seem to have the upper hand in this format war because of Sony Entertainment’s mass library of DVD content (Movies). They own a lot of titles that can be immediately released onto their Blu-ray format. Toshiba and the others will have to wait for all of the other studios to agree and then release content onto their HD DVD format.

  • CASATO

    Sony would seem to have the upper hand in this format war because of Sony Entertainment’s mass library of DVD content (Movies). They own a lot of titles that can be immediately released onto their Blu-ray format. Toshiba and the others will have to wait for all of the other studios to agree and then release content onto their HD DVD format.

  • Larry

    I believe The Chinese manaufacturers are chomping at the bit just hoping that the Japanese/Korean companies do not work out a compromise. So while the Japanese/Korean Companies have a “mine is better than yours” contest, The Chinese manufacturers will step up to the plate and give the US consumer exactly what it wants/needs, a universal format player/recorder, which will force the Japanese/Korean companies to follow suit or lose even more market share to Chinese. If there is no compromise; you will see a universal player by fall 2006, and it will come from China!

  • Larry

    I believe The Chinese manaufacturers are chomping at the bit just hoping that the Japanese/Korean companies do not work out a compromise. So while the Japanese/Korean Companies have a “mine is better than yours” contest, The Chinese manufacturers will step up to the plate and give the US consumer exactly what it wants/needs, a universal format player/recorder, which will force the Japanese/Korean companies to follow suit or lose even more market share to Chinese. If there is no compromise; you will see a universal player by fall 2006, and it will come from China!